The short-term rental market has grown significantly over the past decade, with Airbnb leading the charge. Investors looking to enter the space often ask a fundamental question: Are Airbnbs profitable? The answer depends on various factors, including location, revenue potential, and market conditions. Based on our latest market overview data, we break down key profitability indicators to help investors make informed decisions.
Key Metrics That Determine Airbnb Profitability
To evaluate the profitability of Airbnbs, we analyzed critical factors such as:
- Median Annual Revenue – How much an Airbnb listing typically earns in a given market.
- Gross Yield Score – A measure of return on investment based on rental income relative to property prices.
- Home Appreciation Score – The expected increase in property value over time.
- Rental Regulation Score – The impact of local laws on Airbnb operations.
- Demand & Supply Strength – The balance between guest demand and available listings.
Best-Performing Markets for Airbnb Profitability
1. Yucca Valley, CA
- Median Annual Revenue: $62,092
- Market Score: 61.66
- Home Appreciation Score: 75.0
- Gross Yield Score: 67.6
- Regulation Score: 75.0
- Supply Strength: Very Strong
Yucca Valley stands out as a strong performer for short-term rental investors. With a high appreciation score and strong supply, investors can expect solid returns both from rental income and property value growth.
2. Vail, CO
- Median Annual Revenue: $92,646
- Market Score: 69.18
- Home Appreciation Score: 75.0
- Gross Yield Score: 52.0
- Regulation Score: 75.0
- Supply Strength: Strong
Vail, CO is a high-revenue market but comes with a lower gross yield score. Investors looking for strong revenue potential in a ski destination should weigh these factors before investing.
3. Virginia Beach, VA
- Median Annual Revenue: $41,160
- Market Score: 69.13
- Home Appreciation Score: 81.5
- Gross Yield Score: 58.6
- Regulation Score: 71.0
- Supply Strength: Strong
Virginia Beach presents a balance of appreciation potential and revenue generation, making it a moderate-risk investment market.
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Markets with Profitability Challenges
While some markets show strong profitability potential, others present challenges due to high regulation, weak demand, or low revenue potential.
1. Tampa, FL
- Median Annual Revenue: $31,528
- Market Score: 71.46
- Gross Yield Score: 56.2
- Home Appreciation Score: 80.0
- Supply Strength: Very Strong
Despite a high market score and strong supply, Tampa’s relatively low median annual revenue may pose challenges for investors seeking high cash flow.
2. Tucson, AZ
- Median Annual Revenue: $27,893
- Market Score: 69.78
- Gross Yield Score: 56.3
- Home Appreciation Score: 75.5
- Supply Strength: Strong
Tucson shows moderate appreciation potential, but lower rental revenues could make it less attractive for high-yield-seeking investors.
What This Means for Airbnb Investors
- High-revenue markets like Vail, CO offer strong income potential but often require higher upfront investment.
- Strong appreciation markets like Virginia Beach, VA provide long-term value growth but may have moderate rental yields.
- Regulatory risk is a major consideration; high scores indicate fewer restrictions, whereas low scores suggest more barriers to operation.
- Supply strength matters – Markets with excessive supply may experience more competition and lower occupancy rates.
Conclusion: Are Airbnbs Profitable?
The answer depends on the market. Some locations, like Yucca Valley and Vail, offer lucrative opportunities, while others require careful risk assessment. Investors should consider revenue potential, regulatory environment, and property appreciation when making investment decisions.
For in-depth market insights and data-driven Airbnb investment strategies, explore our full Airbnb analytics dashboard at GetChalet.com.